SAZERAC COMPANY CORPORATE OFFICES

Louisville, Kentucky

 

Comprehensive concept and design for branded educational environmental graphics and signage for 21 conference rooms, 7 training rooms, 35 offices, cubicles, and main corridors in two buildings that are Sazerac headquarters.

Since Sazerac has its US origins in the heart of New Orleans, elements were derived from Sazerac Rye brand graphics as well as French Quarter themes. Office areas were divided into “Spirit Quarters” – Whiskey Quarter, Vodka Quarter, Rum Quarter, Tequila Quarter, and Social Spirits Quarter – with each office representing a specific brand. Corridors within each Spirit Quarter were given French Quarter street names.

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